SumoMe: May You Rest In Peace

SumoMe is officially dead. No More. Deceased. Bye-bye. Muerto. And I couldn’t be happier!

Why? Because like most things, there’s always an end. In this case, a beginning too. As of a couple days ago, SumoMe is now just…

SumoMe

That’s right, everyone’s favorite e-mail subscriber company just changed their name to Sumo. It didn’t come cheap either. According to Noah Kagan, founder of Sumo, they spent $1.5 million to acquire the domain name. Crazy! Sometimes you gotta spend money to make money, am I right?

Speaking of spending money, in a fortuitous change of events, SumoMe actually made a ton of their Pro features FREE! If you’re a cheapskate (like me on occasion), you no longer have to settle for stale, pasty gray templates. They’ve opened the floodgates and all their templates can be had without spending a penny. Honestly, their products are so good, I feel kinda guilty that they’re giving it away now. And that’s not all. You can now glutton yourself on A/B testing, click triggers, and instant landing pages too.

I’ve been a huge proponent of Sumo for a number of years now. So much so I once created a tutorial course and I even reached out to the MAN himself asking to work for him:

 

As you probably guessed, my e-mail never changed to ben@sumome.com

Bummer.

Needless to say, their innovative and somewhat jovial approach to e-mail collection works. I’ve personally seen a huge uptick in the number of monthly subscribers to my website while using SumoMe. I’m happy for them and want to congratulate them for their success.  It’s refreshing to see the increased value they place on their users as they grow. I, for one, am anxious to see where they take the internet next.

Long live SUMO!